Concierge LCSW
Mariner Psychotherapy
Dedicated psychotherapy practice for executives and high-demand professionals.
Out-of-network solo LCSW running a small panel of executives, founders, and high-demand professionals. Extended sessions, between-session messaging, and the access that conventional insurance-driven therapy cannot provide.
Practice setup + Growth plan
Practice context
Concierge psychotherapy is a premium-positioned, out-of-network solo practice. The buyer is paying $300-500 per session for extended time, between-session access, and continuity with one clinician who knows their context. The site sells access and depth, not service breadth.
The buyer is an executive, founder, surgeon, attorney, or other high-demand professional whose work makes conventional weekly-50-minute therapy impractical and whose income makes the cost a non-issue. They are evaluating you on credibility, discretion, and the feel of the practice. Editorial design signals that more reliably than a long features list.
The LCSW concierge load is heavy on regulatory disclosure precisely because it is cash-pay. The Good Faith Estimate is federally mandated for self-pay patients; the No Surprises Act treats this as universal. NASW §4.07 still forbids testimonials. The template makes the GFE notice prominent in the footer and on the fees page, and the testimonials block defaults OFF.
Services this example supports
Pages we'd build
- Home — editorial-grade hero, serif headline, single full-bleed image
- Practice Philosophy — depth + access + discretion framing
- What's Included — extended sessions, messaging, continuity
- Investment — fee transparency, superbill explainer, expected reimbursement
- About the Therapist — credentials, training, philosophy, what makes a fit
- Consultation Request — 15-min phone screening flow
- Contact — non-clinical inquiry, GFE notice, NPP link
Why this layout works
Concierge buyers respond to design, not features. Generous whitespace, serif typography, a single high-quality image, and writing that does not over-explain — these are the trust signals at the premium tier. The 'Investment' framing replaces 'fees' because the buyer is purchasing access, not paying for service hours. The superbill explainer is the conversion lever for buyers who could in theory get reimbursed but have never bothered to figure out how. GFE prominence is non-negotiable for a cash-pay practice; testimonials remain OFF per NASW §4.07. The 15-min screening protects the panel size — the practice runs at 20-25 patients, not 60.
What's included
Hover any pill to see what it removes from the practice's day.
- Investment-tier presentationFee anchored as access purchase, not friction.
- Superbill explainer pageOut-of-network reimbursement demystified up front.
- Right-fit framing throughoutConversion is mutual-fit, not sales pressure.
- Prominent Good Faith Estimate noticeFederal compliance critical for cash-pay.
- Consultation request flow15-min screening filters fit before scheduling.
- HTTPS / SSL securedBrowser padlock without thinking about certs.